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Tatiana Pagés : ウィキペディア英語版 | Tatiana Pagés
Tatiana Pagés (born November 1960 in Chile) is a businesswoman as well as an entrepreneur and currently the CEO and Chief Creative Officer of Greencard Creative, a strategy and design firm that caters to the US and Latin American market. A native of Chile, Pagés has also lived in Bolivia, Puerto Rico, Barcelona, Dominican Republic, Chicago and New York City. == Career ==
Pagés received her BA in Communications‐Advertising at the University of Illinois in 1985. She was part of the faculty at the Alto De Chavon School of Design (Parson affiliated) from 2000 to 2005. Early in her career, Pagés worked for Leo Burnett where she worked extensively with Procter & Gamble brands and gained expertise in brand positioning and establishing corporate identities. Throughout her career, Pagés continued to work for advertising agencies including BBDO, Y&R, Select Communications, and Winglatino. She has worked with brands such as Citibank, Phillip Morris, Procter & Gamble, United Airlines, Heineken, Bayer, PepsiCo, Swarovski, and Diageo (Smirnoff Ice, Wella). Her strategic background and expertise in design allow her to use consumer insights and initiatives that include strategic direction, new product development, line extensions. Using her knowledge as a brand planner with experience in cross-cultural markets both in Latin America and the US, she founded Greencard Creative, Inc. in 2009.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Tatiana Pagés」の詳細全文を読む
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